Our Craft.

Absolute Passion For Creativity.

We Are

Connectors of Ideas and Experiences.

For over a decade, we have collaborated with our clients to create stories that capture attention and deliver atypical results.

Our capabilities

Digital Platforms
Digital Marketing
Brand Communications

We are more than a team of multidisciplinary designers, strategists and developers. We are partners, collaborators, brand guardians and challengers.

Our creativity, technology and analytical expertise allows us to thoughtfully craft custom approaches to your brand communications. Our solutions resonate with your audience, deliver results and provide a long-term strategy for success.

Digital Platforms

Website Design & Development
Content Management Systems
Web Applications
API / Data Integrations
eCommerce Storefronts
Learning Management Systems
Landing Pages
Custom Applications
Data Integration
App Development
Email Marketing

Custom. Every. Time.

Our approach to flexibility combines authentic design, purposeful messaging, powerful lightweight tools and complex data integrations in a way that delivers the right experience to the right user. We leverage modern technologies and employ total brand protection to create an experience that's custom-made to your vision and your audience’s needs.

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Digital Marketing

Search Engine Optimization (SEO)
Local SEO
Paid Search Marketing (PPC)
Inbound Marketing
Marketing Automation
Email Marketing
Content Marketing
Online Display Advertising
Social Media Marketing
Amazon Advertising
Comprehensive Reporting

Driven. By. Data.

Constant dialogue with your team equips us to develop and elevate a digital marketing strategy that works. Starting with competitive research, we analyze a variety of channels in order to identify untapped outlets and opportunities for new ideas all while focused on your segments. Our ethical approach values your brand’s reputation and maximizes your marketing spend. We evolve your brand, and help you find your place in the digital world.

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Brand Communications

Brand Development
Identity Design
User Personas
Video / Photography
Collateral Design
Print Materials
Packaging Design
Environmental Graphics
Social Media Design
Augmented Reality

Purposeful. Branded. Touchpoints.

At Atypic we believe that strong design should be multi-disciplinary. A dialogue between a brand and their audience can occur anywhere across a plethora of mediums. We are purposeful in our approach to communicating your brand and message. Customer usability and interaction remain our focus, but our passion for creativity propels us to create original designs that keep audiences engaged.

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What We Know

We know that good designers should be multidisciplinary and be able to carry a brand through any medium consistently and cohesively.

We know our best work happens where passion and skill intersect made possible through a process built around collaboration.

We know that you must enter the mindset of your user persona to further understand the best approach when connecting with them.

We know that research and analytics are the foundation for good design and progression in marketing.

We know that our client's success is our success, developed out of relationships grown and strengthened over time.

Process

How We Craft with Purpose

Every industry is different, and we know each project solution is as unique as the people and company behind them.

Audit

We conduct a thorough exploration of current experiences and actively listen to your needs and ideas.

Total Brand Immersion
Competitor & Industry Analysis

Articulate

Interactively pinpoint the exact and individualized custom needs and solutions for your brand.

Rationale, Strategy & Tone
Brand Personas & Mood Boards
Target Markets & Architecture

Apply

Total immersive creative development of your brand presentation and experience, including data integration and user testing.

Creative Brief
Concepts & Design Creative
UI / UX Planning

Announce

Finalizing channel selection and brand definition. Your project has been passionately crafted, fine-tuned, and is ready for brand launch.

Implement & Produce
Release Campaign
Social Engagement

Adhere

We strive to bring long-term awareness to your brand through feedback and collaboration, all while strengthening your brand to help you achieve your future goals.

Brand Guidelines & Awareness
Evolve to Next Phase
CMS Training & Style Guide

Analyze

Our relationship continues as we analyze and boost results. Track with custom analytics, SEO & SEM, and expand your brand with inbound marketing and content generation.